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Showing 23 out of a total of 23 results for collection: Research Articles (Marketing Management).
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Linkedin users' self-brand congruence, attitudes and social media use integration
Maree, Tania
(
Routledge
,
2017
)
A validation of META-RELQUAL under South African micro-enterprise banking customers
Mostert, P.G. (Pierre)
;
Zietsman, Mariette Louise
;
Svensson, Göran
(
Inderscience
,
2019-08
)
Shaping the organizational architecture for SME survival : a case of nascent small restaurants in Durban
Zwane, Manje
;
Kanyangale, MacDonald
;
Ndoro, T.T. (Tinashe)
(
AfricaJournals
,
2019
)
Banking customers’ attitudes toward complaining : their likelihood of voicing a complaint and service recovery they consider appropriate
Petzer, Daniël Johannes
;
Mostert, P.G. (Pierre)
(
Academic Journals
,
2012
)
Investigating the impact of destination image on travellers’ intention to revisit South Africa : a case of international tourists
Chuchu, Tinashe
;
Chiliya, Norman
;
Chinomona, Richard
(
Department of Recreation, Park, and Tourism Sciences at Texas A&M University
,
2019
)
The theory of planned behaviour and user engagement applied to Facebook advertising
Sanne, P.N.C. (Petra)
;
Wiese, Melanie
(
AOSIS Open Journals
,
2018-06-05
)
An investigation of young consumers’ perceptions towards the adoption of electric cars
Sefora, Isaac
;
Chuchu, Tinashe
;
Chiliya, Norman
;
Ndoro, T.T. (Tinashe)
(
Adonis and Abbey Publishers
,
2019-06
)
Impact of COVID-19 pandemic on South African tourism industry - a systematic review
Ilo, Sylvester O.
;
Das, Sonali
;
Bello, Felix G.
(
Africa Journal
,
2023
)
An investigation on mobile banking and co-creation services adoption intention in South Africa
Venter de Villiers, Marike
;
Chuchu, Tinashe
;
Chavarika, Gugu Valerie
(
International Association of Online Engineering
,
2020
)
Determinants of mobile gaming need satisfaction in South Africa
Jacobs, Lerana
;
Humbani, Michael
(
MC Cant
,
2021
)
Young adults’ relationship intentions towards their cell phone network operators
Kruger, Liezl-Marie
;
Mostert, P.G. (Pierre)
(
Association for Professional Managers in South Africa
,
2012
)
A multidimensional customer value model for the high fashion retail industry
Strydom, E.
;
Petzer, Daniël Johannes
;
De Meyer, C.F.
(
Unisa Press
,
2015
)
Constructing a sophistication index as a method of market segmentation of commercial farming businesses in South Africa
Van Zyl, H.J.D. (Hendrik Jacobus Dion)
;
Puth, Gustav
(
Unisa Press
,
2015
)
An analysis of local tourists’ perceptions towards attraction sites in Cape Town, South Africa
Govender, Kamantha
;
Chuchu, Tinashe
;
Maziriri, Eugine Tafadzwa
;
Nascimento Cunha, Maria
(
Department of Recreation, Park, and Tourism Sciences at Texas AandM University
,
2020-11
)
Attributes influencing financial institutions selection by African youth tourists
Matipedza, Tinashe
;
Sampa, Michael
;
Ndoro, T.T. (Tinashe)
;
Chuchu, Tinashe
(
AfricaJournals
,
2019
)
Through the looking-glass : exploring the wonderland of 'other' female portrayals in advertising
Maree, Tania
(
Routledge
,
2014-06
)
The influence of satisfaction on job outcomes among foreign and local academic staff at a selected international university
Kabungaidze, Trust
;
Sibanda, M.B.
;
Ndoro, T.T. (Tinashe)
;
Chuchu, Tinashe
(
AfricaJournals
,
2019
)
Profiling South African female consumers’ involvement in skincare and colour cosmetics
Stiehler, B.E. (Beate)
;
Jordaan, Yolanda
(
MC Cant
,
2019
)
Motivation, engagement, attitudes and buying intent of female Facebook users
Le Roux, Irene
;
Maree, Tania
(
University of Johannesburg
,
2016-04-04
)
An investigation into the factors influencing the purchase intentions of smart wearable technology by students
Nkonko, Evelyne Kasongo
;
Chiliya, Norman
;
Chuchu, Tinashe
;
Ndoro, T.T. (Tinashe)
(
International Association of Online Engineering
,
2019
)
A skills development framework for sports tourism : the case of South Africa
Du Preez, Elizabeth Ann
(
LAM Publications Limited
,
2017-06
)
A multidimensional approach to the outcomes of perceived value in business relationships
Zietsman, Mariette Louise
;
Mostert, P.G. (Pierre)
;
Svensson, Göran
(
Emerald
,
2020-08
)
Black middle class township shoppers : a shopper typology
Mashaba, Nontuthuzelo
;
Wiese, Melanie
(
Routledge
,
2016-01
)
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Author
Chuchu, Tinashe (7)
Ndoro, T.T. (Tinashe) (5)
Mostert, P.G. (Pierre) (4)
Chiliya, Norman (3)
Maree, Tania (3)
Petzer, Daniël Johannes (2)
Svensson, Göran (2)
Wiese, Melanie (2)
Zietsman, Mariette Louise (2)
Bello, Felix G. (1)
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Subject
South Africa (SA) (23)
Marketing (3)
Advertising (2)
Attitudes (2)
Banking (2)
Business relationships (2)
Demographic variables (2)
Facebook (2)
Perceived value (2)
Relationship marketing (2)
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Date Issued
2020 - 2023 (5)
2012 - 2019 (18)
Has File(s)
true (23)