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Showing 40 out of a total of 47 results for collection: Research Articles (Marketing Management).
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A validation of META-RELQUAL under South African micro-enterprise banking customers
Mostert, P.G. (Pierre)
;
Zietsman, Mariette Louise
;
Svensson, Göran
(
Inderscience
,
2019-08
)
Banking customers’ attitudes toward complaining : their likelihood of voicing a complaint and service recovery they consider appropriate
Petzer, Daniël Johannes
;
Mostert, P.G. (Pierre)
(
Academic Journals
,
2012
)
Relational benefits and customer satisfaction – a South African short-term insurance industry perspective
Mackay, N.
;
Petzer, Daniël Johannes
;
Mostert, P.G. (Pierre)
(
Prof. Marthie Grobler
,
2014
)
The dimensions of brand romance as predictors of brand loyalty among cell phone users
Petzer, Daniël Johannes
;
Mostert, P.G. (Pierre)
;
Kruger, Liezl-Marie
;
Kuhn, Stefanie
(
University of Pretoria, Department of Economics
,
2014
)
Relationship intention amongst clothing retail customers : an exploratory study
Kuhn, Stefanie W.
;
Mostert, P.G. (Pierre)
(
University of Johannesburg
,
2015-08-31
)
Relationship intention and service quality as combined competitive strategy
Mostert, P.G. (Pierre)
;
Luttig, Thelma
(
Inderscience
,
2018
)
The influence of relationship intention on cell phone users’ attitudes towards complaining and complaint
Kruger, Liezl-Marie
;
Mostert, P.G. (Pierre)
(
College of Economic and Management Sciences, University of South Africa
,
2014
)
Exploring the relationship intention concept in two South African service industries
Delport, H.
;
Mostert, P.G. (Pierre)
;
Steyn, T.F.J.
;
De Klerk, S.
(
Prof. Marthie Grobler
,
2010
)
The influence of cell phone users' relationship intentions on expectations and perceptions of service recovery
Kruger, Liezl-Marie
;
Mostert, P.G. (Pierre)
(
Association for Professional Managers in South Africa
,
2015
)
Competitive marketing strategies of selected hotels in South Africa : an exploratory study
Petzer, Daniël Johannes
;
Steyn, T.F.J.
;
Mostert, P.G. (Pierre)
(
College of Economic and Management Sciences, University of South Africa
,
2008
)
Online complaint intention and service recovery expectations of clothing retail customers
Petzer, Daniël Johannes
;
Mostert, P.G. (Pierre)
;
Fourie, S.
(
Unisa Press
,
2014
)
The influence of relationship intention on relationship length and contractual agreements : an exploratory study among South African cell phone users
Kruger, Liezl-Marie
;
Mostert, P.G. (Pierre)
(
Prof. Marthie Grobler
,
2013
)
The effect of service failure and recovery on airline-passenger relationships : a comparison between South African and United States airline passengers
Steyn, T.F.J.
;
Mostert, P.G. (Pierre)
;
De Meyer, C.F.
;
Van Rensburg, L.R.J.
(
North American Business Press
,
2011
)
Young adults’ relationship intentions towards their cell phone network operators
Kruger, Liezl-Marie
;
Mostert, P.G. (Pierre)
(
Association for Professional Managers in South Africa
,
2012
)
Antecedents of retail employees’ service performance:a store-level exploration of a climate-centric versus an engagement-centric approach
Kotze, Theuns G.
;
Mostert, P.G. (Pierre)
(
Routledge
,
2023
)
Brand avoidance – a services perspective
Berndt, Adele
;
Petzer, Daniël Johannes
;
Mostert, P.G. (Pierre)
(
Emerald
,
2019
)
The influence of relationship intention and population group on South African cell phone users’ positive attitude towards complaining
Kruger, Liezl-Marie
;
Mostert, P.G. (Pierre)
(
Unisa Press
,
2016
)
Customer retention practices of small, medium and large hotels in South Africa : an exploratory study
Mostert, P.G. (Pierre)
;
Petzer, Daniël Johannes
;
Steyn, T.F.J.
(
Academic Journals
,
2009-04
)
Cybershopping : concerns of the South African consumer
North, Ernest J.
;
Mostert, P.G. (Pierre)
;
Du Plessis, P.J.
(
South African Association of Family Ecology and Consumer Sciences
,
2003
)
Perceived price and service quality as mediators between price fairness and perceived value in business banking relationships : a micro-enterprise perspective
Zietsman, Mariette Louise
;
Mostert, P.G. (Pierre)
;
Svensson, Göran
(
Emerald
,
2019
)
Identifying the marketing channels that will attract millennials to national parks
Douglas, Anneli
;
Mostert, P.G. (Pierre)
;
Slabbert, Liandi Magdalena
(
Department of Recreation, Park, and Tourism Sciences at Texas AandM University
,
2019
)
Contracts versus relationship intention as indicator of customer trust in and commitment to cell phone service providers : an exploratory study
Steyn, Derik
;
Mostert, P.G. (Pierre)
(
University of Split - Faculty of Economics
,
2022
)
Exploring relationship intention and the duration of customer support in the South African banking industry
Spies, H.
;
Mostert, P.G. (Pierre)
(
Prof. Marthie Grobler
,
2015
)
The interrelationship between service quality, relational benefits, customer satisfaction and behavioural intentions in the South African short-term insurance industry
Mackay, N.
;
Mostert, P.G. (Pierre)
;
Petzer, Daniël Johannes
(
Unisa Press
,
2015
)
The antecedents and outcomes of micro-enterprise business banking customers’ relationship satisfaction
Van der Merwe, Michelle Caroline
;
Mostert, P.G. (Pierre)
;
Ndoro, T.T. (Tinashe)
;
Svensson, Goran
;
Chuchu, Tinashe
(
Routledge
,
2024
)
The influence of occupational status, income and academic qualifications on the relationship intention of South African short-term insurance clients : an exploratory study
Steyn, T.F.J.
;
Mostert, P.G. (Pierre)
;
De Jager, J.N.W.
(
Prof. Marthie Grobler
,
2009
)
Relationship intention and satisfaction as predictors of wholesale and retail customers’ loyalty towards their training providers
Pelser, C.
;
Mostert, P.G. (Pierre)
(
Unisa Press
,
2016
)
Relationship intention, customer-firm association length and customer satisfaction : a multi-country exploration
Mostert, P.G. (Pierre)
;
Steyn, Derik
;
Rogers, Pamela
;
Du Toit, Cornelia
;
Van Niekerk, Wena
(
Inderscience
,
2020-12
)
A quantitative exploration of service brand avoidance and its antecedents
Mostert, P.G. (Pierre)
;
Petrou, Sotira
;
Petzer, Daniël Johannes
;
Berndt, Adele
(
Inderscience
,
2021-08
)
The interrelationships between customer satisfaction, brand loyalty and relationship intentions of generation Y consumers towards smart phone brands
Mostert, P.G. (Pierre)
;
Weideman, A.
;
Petzer, Daniël Johannes
(
Association for Professional Managers in South Africa
,
2016
)
Precursors and outcomes of perceived value in B2B banking services: a nomological framework
Zietsman, Mariëtte Louise
;
Mostert, P.G. (Pierre)
;
Svensson, Goran
(
Routledge
,
2023
)
Country-of-origin product image and willingness to purchase vitamin supplements
Petzer, Daniël Johannes
;
Mostert, P.G. (Pierre)
(
SUN MeDIA
,
2010
)
Period of Internet usage : an indicator of the buying behaviour of Internet users?
Du Plessis, P.J.
;
Mostert, P.G. (Pierre)
;
North, Ernest J.
(
Juta
,
2004-03
)
Customer satisfaction and relationship intention within the South African clothing retail industry
Kuhn, Stefanie W.
;
Mostert, P.G. (Pierre)
(
Unisa Press
,
2015
)
The influence of passenger satisfaction on relationship formation in the South African domestic airline industry
De Meyer, C.F.
;
Mostert, P.G. (Pierre)
(
Association for Professional Managers in South Africa
,
2011
)
A multidimensional approach to the outcomes of perceived value in business relationships
Zietsman, Mariette Louise
;
Mostert, P.G. (Pierre)
;
Svensson, Göran
(
Emerald
,
2020-08
)
Relationship intention and satisfaction following service recovery : the mediating role of perceptions of service recovery in the cell phone industry
Mostert, P.G. (Pierre)
;
Kruger, Liezl-Marie
;
De Beer, Leon Tielman
(
University of Pretoria, Department of Economics
,
2015
)
Building customer relationships as retention strategy in the South African domestic passenger airline industry
Mostert, P.G. (Pierre)
;
De Meyer, Christine
(
University of Johannesburg
,
2010
)
Customer retention practices of group, or branded hotels, as compared to private or owner-managed hotels : an exploratory study
Petzer, Daniël Johannes
;
Steyn, T.F.J.
;
Mostert, P.G. (Pierre)
(
Prof. Marthie Grobler
,
2009
)
Relationship intention and relationship quality as predictors of clothing retail customers' loyalty
Kuhn, Stefanie
;
Mostert, P.G. (Pierre)
(
Routledge
,
2018
)
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Author
Mostert, P.G. (Pierre) (47)
Petzer, Daniël Johannes (14)
Kruger, Liezl-Marie (8)
Steyn, T.F.J. (7)
Zietsman, Mariette Louise (5)
Svensson, Göran (4)
De Meyer, C.F. (3)
Steyn, Derik (3)
Svensson, Goran (3)
Berndt, Adele (2)
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Subject
Relationship intention (15)
Relationship marketing (15)
Banking (7)
Service recovery (7)
Service failure (6)
Attitude towards complaining (4)
Cell phone industry (4)
Customers (4)
Economic satisfaction (4)
Long-term relationships (4)
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Date Issued
2020 - 2024 (9)
2010 - 2019 (30)
2003 - 2009 (8)
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