Browsing Research Articles (Marketing Management) by UP Author "Millard, Sollie M."

Browsing Research Articles (Marketing Management) by UP Author "Millard, Sollie M."

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  • Children and race in South African magazine advertising : pre- and post- apartheid 
    North, Ernest J.; Millard, Sollie M. (Innovatio Publishers (Germany), Media Tenor (South Africa) and the Institute for Media Analysis in South Africa (Imasa), 2003)
    This article reviews how South African marketers portray children in magazine advertisements in two very distinct periods in the country's history, namely before and after the ANC government came into power in 1994. ...