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Research Articles (Communication Management): Recent submissions
Now showing items 1-20 of 60
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(University of the Free State, 2019-10-10)Corporate social responsibility (CSR) is increasingly used by communication professionals, not only to bolster the image and reputation of organisations, but as a means to facilitate stakeholder engagement. Recent literature ...
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(University of the Free State, 2018)The main objective of the research reported in this article was to investigate whether a proposed online reputation management framework can be implemented for an NPO to effect stakeholder engagement in social media content ...
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(Routledge, 2018)This article is the result of qualitative research conducted on the corporate social responsibility (CSR) communication disseminated by two financial institutions, FNB and Capitec, on their social networking sites (SNSs). ...
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(Wiley, 2011-08)Including stakeholder approaches into mainstream strategy has been a topic of recent research in the disciplines of strategic management and strategic communication management. The King III Report on Corporate Governance ...
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(Elsevier, 2014-06)The debate on the professional status of Communication Management/Public relations1has been high on the worldwide agenda for decades. While previous research has focusedon the criteria for professionalism in this field, ...
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(Elsevier, 2014-06)The role and importance of international non-governmental organisations (INGOs) has increased with globalization and the growth of global institutions. Despite this growth, academic research into INGO management remains ...
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(Elsevier, 2014-06)Communication can play a significant role in the value creation process of the organisation, considering the fact that the value of the capitals produced by the organisation can in crease and decrease depending on what the ...
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(Elsevier, 2014-11)The high penetration of mobile phones amongst the South African population presents mobile phones as an attractive interactive marketing communication medium. This paper argues that the access and actual use of different ...
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(2014-06)The King Reports on Governance for South Africa are internationally respected for proposing integrated reporting in a triple bottom-line business context to improve corporate governance. The most recent report, King III, ...
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(Elsevier, 2014-06)Businesses must retain their clients to remain profitable. The academic field of marketing management considers customer relationship management (CRM) as most appropriate to achieve this, while communication management ...
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(Elsevier, 2014-06)The purpose of the research was to indicate how strategically driven CSR in the retail sectorcan improve social and environmental well-being. A qualitative comparative case studydesign was followed. Through the literature ...
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(Palgrave Macmillan Ltd., 2014-04)This paper challenges three key contentions in current theory regarding the relationship between corporate trust and corporate reputation. The first contention being challenged is that corporate trust plays less of a ...
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(Elsevier, 2014-06)Companies are being forced to critically re-evaluate how they communicate their financial information to stakeholders. Integrated Reporting, as mandated by the King III Report seeks to combine the reporting of financial ...
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(College of Economic and Management Sciences, University of South Africa, 2013-05-05)Despite the rapid growth of avitourism (birding) globally, the international market potential of avitourism is not fully utilised. This research endeavoured to develop a multidimensional measure of avitourist motivation ...
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(South African Communication Association, 2012)The research objective for the study was to conceptualise strategic communication management (SCM) in the context of governance. Based on the insights obtained through the conceptual analysis, the core of corporate ...
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(Unit for Community Communication, Department of Communication and Information Studies, University of the Free State, 2011-11)The King III Report on Corporate Governance for South Africa (with a separate chapter on Governing Stakeholder Relationships) highlights the importance of stakeholder management in corporate governance. For the first ...
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(John Wiley & Sons, 2011-11)Most of the scholarly body of knowledge of public relations built up over the last three decades has been undertaken in Western countries. Naturally, these conceptual frameworks have been suited to those areas of the world. ...
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(John Wiley & Sons, 2011-11)This article investigates the unique challenges facing political parties in terms of their communicative responsibilities in a developing democracy as demonstrated by the electoral communication of political parties in ...
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(Praxis-The Public Relations Resource Centre, 2011)After almost 20 years of existence an agreement on the definition and scope of integrated communication (IC) has not been reached, and furthermore, the concept of IC is still seen as difficult to implement. The authors ...
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(Beeld, 2010-02-11)As Suid-Afrikaners gereken het dat die onlangse sekskapades van ons eerste burger, pres. Jacob Zuma nie die land se reputasie skade berokken nie, het ons dit mis. Die seine wat oor ons inheemse kulture uitgestuur word, val ...
Now showing items 1-20 of 60