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Showing 20 out of a total of 337 results for community: Marketing Management.
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Shaping the organizational architecture for SME survival : a case of nascent small restaurants in Durban
Zwane, Manje
;
Kanyangale, MacDonald
;
Ndoro, T.T. (Tinashe)
(
AfricaJournals
,
2019
)
Anti-consumption : investigating the role of socio-psychological factors in motivating customers to help other customers not to shop
Petzer, Daniël Johannes
;
Van Tonder, Estelle
;
Fullerton, Sam
(
AOSIS
,
2023-11-03
)
Relational benefits and customer satisfaction – a South African short-term insurance industry perspective
Mackay, N.
;
Petzer, Daniël Johannes
;
Mostert, P.G. (Pierre)
(
Prof. Marthie Grobler
,
2014
)
The roles portrayed by children in South African magazine advertising : a longitudinal study
North, Ernest J.
(
Southern African Communication Association
,
2003-07
)
Ethnic group differences regarding choice factor importance in public higher education institution selection
Wiese, Melanie
;
Van Heerden, Cornelius Hendrik, 1957-
;
Van Heerden, Neels, 1957-
;
Jordaan, Yolanda
(
Academic Journals
,
2010-07
)
Black consumers’ shopping patronage and perceptions of the Riverside Mall’s attractiveness
Unknown author
(
University of Pretoria
,
2014
)
The importance of non-financial motivators to pharmaceutical sales representatives
Wiese, Melanie
;
Coetzee, R.
(
College of Economic and Management Sciences, University of South Africa
,
2013-05-05
)
An analysis of sport sponsorship management in South Africa - implications for Africa
Van Heerden, Cornelius Hendrik, 1957-
;
Van Heerden, Neels, 1957-
;
Du Plessis, P.J.
(
Africa Association for Health, Physical Education, Recreation, Sport and Dance
,
2004-03
)
The influence of perceived brand personality of social media on users' attitude motivations and behaviour
Unknown author
(
University of Pretoria
,
2018
)
Work values, travel satisfaction, and organizational injustice as antecedents of corporate travel policy compliance
Douglas, Anneli
;
Weber, Mnandi
(
University of Lodz
,
2023
)
Companion animal attachment and guardian behaviors a survey of South African dog guardians
Van der Merwe, Kelsey
;
More, T.P.
;
Kotze, Theuns G.
(
Brill Academic Publishers
,
2016-05
)
The current status of public relations in Africa
Van Heerden, Gene
(
European Public Relations Education & Research Association
,
2003-07
)
Technophobia : gender differences in the adoption of high-technology consumer products
Kotze, Theuns G.
;
Anderson, O.
;
Summerfield, K.
(
Association for Professional Managers in South Africa
,
2016
)
The relationship between selected marketing mix elements and overall customer satisfaction in South African banks
Van Jaarsveld, C.
;
Van Heerden, Neels, 1957-
;
Van Heerden, Cornelius Hendrik, 1957-
(
School of Management, Tshwane University of Technology
,
2007
)
Internet marketing communications : a content analysis of the web sites of graded South African Lodges
Unknown author
(
University of Pretoria
,
2007-10-17
)
The potential contribution of environmental impact assessment (EIA) to responsible tourism : the case of the Kruger National Park
Pope, Jenny
;
Wessels, Jan-Albert
;
Douglas, Anneli
;
Hughes, Michael
;
Morrison-Saunders, Angus
(
Elsevier
,
2019-10
)
The dimensions of brand romance as predictors of brand loyalty among cell phone users
Petzer, Daniël Johannes
;
Mostert, P.G. (Pierre)
;
Kruger, Liezl-Marie
;
Kuhn, Stefanie
(
University of Pretoria, Department of Economics
,
2014
)
Leisure motorhoming : the case of the Motorhome Club of South Africa
Van Heerden, Neels, 1957-
;
Van Heerden, Cornelius Hendrik, 1957-
(
Southern African Alliance for Sport Science, Physical Education and Recreation
,
2008
)
The role of reference groups as credible sources in African women’s natural hair care consumption behaviour
Unknown author
(
University of Pretoria
,
2023
)
Consumers' adoption and continuance intention to use mobile payment services
Unknown author
(
University of Pretoria
,
2018
)
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Mostert, P.G. (Pierre) (47)
Chuchu, Tinashe (40)
Jordaan, Yolanda (39)
Wiese, Melanie (34)
Van Heerden, Cornelius Hendrik, 1957- (25)
North, Ernest J. (20)
Van Heerden, Neels, 1957- (19)
Ndoro, T.T. (Tinashe) (18)
Petzer, Daniël Johannes (17)
Kotze, Theuns G. (15)
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UCTD (54)
South Africa (SA) (25)
Marketing (24)
Relationship marketing (16)
Relationship intention (15)
Advertising (13)
Facebook (13)
Social media (11)
Consumers (10)
Customer satisfaction (10)
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