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Browsing Theses and Dissertations (Communication Management) by Author

Browsing Theses and Dissertations (Communication Management) by Author "Le Roux, J.R.J (Johanna Regine Josephe)"

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Corporate reputation in the information technology industry : a South African case study

Le Roux, J.R.J (Johanna Regine Josephe) (University of Pretoria, 2005-04-20)

This study focuses on measuring the corporate reputation of an organisation within the information technology (IT) industry in South Africa. An empirical investigation was conducted to identify the elements that influence ...

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