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Do South African public relations agencies deliver excellent PR services? : a quantitative survey
Niemann-Struweg, Ilse
;
Meintjes, Corne
;
Grobler, Anske F.
(
Unit for Community Communication, Dept of Communication and Information Studies, University of the Free State
,
2007
)
Obstacles to integrated communication (IC) implementation : critiques of existing models and recommendations for a new South African model
Niemann-Struweg, Ilse
;
Grobler, Anske F.
(
College of Economic and Management Sciences, University of South Africa
,
2007-12
)
South African marketing and communication agencies’ understanding of integrated communication (IC) : a true reflection of the concept?
Niemann-Struweg, Ilse
;
Grobler, Anske F.
(
Praxis-The Public Relations Resource Centre
,
2011
)
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Author
Grobler, Anske F. (3)
Niemann-Struweg, Ilse (3)
Meintjes, Corne (1)
Subject
Communication in marketing -- South Africa (2)
Integrated communication (IC) (2)
Integrated marketing communication (IMC) (2)
Communication (1)
Communication services (1)
Comparative analysis (1)
Integrated communication implementation (1)
Marketing and communication agencies (1)
Marketing communication (1)
Press agentry model (1)
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Date Issued
2007 (2)
2011 (1)
Has File(s)
true (3)