Abstract:
The purpose of the research is to identify if the digital transformation of an organisation is
impacted by accountability. In doing so the research aims to understand the factors of
accountability and the factors that contribute to the success of digital transformation.
Considering that not much research has been conducted on the digital transformation in the
context of accountability, an exploratory and qualitative approach was used in this research.
The research found that accountability does have an impact on the success of the digital
transformation and central to the finding was the need for Alignment. Additionally, it was found
that the adoption of an overarching business strategy, clarity of objectives, clarity of role of an
individual and the creation of a dedicated hub with appropriate accountability towards the
digital transformation of the organisation.
