Browsing Gordon Institute of Business Science (GIBS) by Supervisor "Goldman, Michael Maurice ["

Browsing Gordon Institute of Business Science (GIBS) by Supervisor "Goldman, Michael Maurice ["

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  • Kruger, Thomas Stephanus (University of Pretoria, 2012-09-21)
    Much has been written, by academics, about the impact sponsorship announcements have on the share price performance of sponsoring firms. The objective of this study was to investigate if this phenomenon was true for JSE ...