Psychologie van veilige seks en tekstontwerp

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dc.contributor.author Carstens, Adelia
dc.contributor.author Boer, Henk
dc.date.accessioned 2011-01-12T05:52:10Z
dc.date.available 2011-01-12T05:52:10Z
dc.date.issued 2003
dc.description.abstract An optimal choice of the content is an important aspect of the design of safe sex documents. The psychology of safe sex may contribute to optimal decisions on the content of effective documents on aids prevention. This article shows how a psychological analysis of safe sex behaviour contributes to a deliberate choice on the content of safe sex documents. Results are presented of a psychological analysis of the beliefs of South African and Dutch female students about the use of condoms. Clear differences between the two groups exist, which may be related to the marked differences in safe sex behavior between the two groups. Implications for the optimal content of safe sex documents are discussed. en
dc.identifier.citation Carstens, A & Boer, H 2003, 'De psychologie van veilige seks en tekstontwerp', Tydskrif vir Nederlands en Afrikaans, vol. 10, no. 1, pp. 9-20. ne
dc.identifier.issn 1022-6966
dc.identifier.uri http://hdl.handle.net/2263/15673
dc.language.iso Dutch ne
dc.publisher Suider-Afrikaanse Vereniging vir Neerlandistiek en_US
dc.rights Suider-Afrikaanse Vereniging vir Neerlandistiek en
dc.subject Tekstontwerp ne
dc.subject.lcsh Safe sex in AIDS prevention -- Marketing en
dc.subject.lcsh Sexual health -- Marketing en
dc.subject.lcsh Visual perception in advertising en
dc.subject.lcsh Communication in marketing en
dc.subject.lcsh Psycholinguistics en
dc.title Psychologie van veilige seks en tekstontwerp ne
dc.type Article ne


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