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Browsing Theses and Dissertations (Gordon Institute of Business Science (GIBS)) by Author

Browsing Theses and Dissertations (Gordon Institute of Business Science (GIBS)) by Author "Telfer, Alexis"

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The value of best company to work for surveys in employer branding, applicant attraction, employee engagement, and talent retention

Telfer, Alexis (University of Pretoria, 2010-06-08)

'Best Company To Work For’ surveys (BCTWF) promise to promote winners’ status as an “Employer of Choice” (Conradie, 2007) leading to increased employer branding, easier talent attraction and retention, improved employee ...

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