Browsing Theses and Dissertations (Gordon Institute of Business Science (GIBS)) by Author "Lombards, Margarethe"

Browsing Theses and Dissertations (Gordon Institute of Business Science (GIBS)) by Author "Lombards, Margarethe"

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  • The Benefits of Trusted Bridging Chains for Open Innovation 
    Lombards, Margarethe (University of Pretoria, 2016)
    How organisations search for innovative ideas is central to open innovation (OI), but studies have shown that it is costly and ineffective for organisations to search too widely. This study proposes and tests a novel ...