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Browsing Research Articles (Gordon Institute of Business Science (GIBS)) by Subject "Firm"

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Africa business research as a laboratory for theory-building : extreme conditions, new phenomena, and alternative paradigms of social relationships

Barnard, Helena; Cuervo-Cazurra, Alvaro; Manning, Stephan (Cambridge University Press, 2017-09)

Africa is an increasingly important business context, yet we still know very little about it. We review the challenges and opportunities that firms in Africa face and propose that these can serve as the basis for extending ...

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