Browsing Research Articles (Gordon Institute of Business Science (GIBS)) by Subject "Higher education and practice"

Browsing Research Articles (Gordon Institute of Business Science (GIBS)) by Subject "Higher education and practice"

Sort by: Order: Results:

  • Institutionalizing diversity-and-inclusion-engaged marketing for multicultural marketplace well-being 
    Kipnis, Eva; Demangeot, Catherine; Pullig, Chris; Cross, Samantha N.N.; Chi Cui, Charles; Galalae, Cristina; Kearney, Shauna; Licsandru, Tana Cristina; Mari, Carlo; Ruiz, Veronica Martın; Swanepoel, Samantha; Vorster, Lizette; Williams, Jerome D. (Sage, 2021-04)
    Within an institutional theory framework, this article identifies three interconnected fields of the marketing institution—research, education, and practice—that contribute to advancing the diversity and inclusion discourse ...