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Browsing Gordon Institute of Business Science (GIBS) by Author "Teffu, Paulinah"

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Role of technology in transforming the South African short-term insurnace broker business model

Teffu, Paulinah (University of Pretoria, 2019)

The broker business model has been for decades the main distribution channel used by insurers to sell simple and complex insurance products. The prime value proposition for the broker business model has been the ability ...

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