Browsing Gordon Institute of Business Science (GIBS) by Author "Naicker, Kovilen Manikum"

Browsing Gordon Institute of Business Science (GIBS) by Author "Naicker, Kovilen Manikum"

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  • Unlocking the economic value of empty seats in South African stadia 
    Naicker, Kovilen Manikum (University of Pretoria, 2020)
    In a country known for its love of major sports such as cricket, football (soccer) and rugby, it seems counterintuitive that attendance at live sport events is declining. With high-performing international teams, star ...