- UPSpace Home
- →
- Economic and Management Sciences
- →
- Browsing Economic and Management Sciences by Subject
JavaScript is disabled for your browser. Some features of this site may not work without it.
Browsing Economic and Management Sciences by Subject "Attractive celebrities"
Now showing items 1-1 of 1
-
Attitudes towards attractive and credible celebrities in advertisements : a survey amongst students (Southern African Communication Association, 2007-07)The saying, beauty is in the eye of the beholder, is relevant in the use of attractive and credible celebrities in advertisements. A celebrity endorser is seen as a model who enjoys recognition from the public and who ...
Now showing items 1-1 of 1