The use of simulation in transferring business management skills : an empirical study

Abstract

This study reports on the use of simulation as approach to management education. After reporting the literature, the change in skills levels of participants in an entrepreneurship and business management simulation is empirically reported. Data from respondents were studied to compare if strategic, financial, operational, marketing and sales, human resource and integration skills changed after attending the simulation training. The findings revealed significant increases in the skills level of the participants after attending the workshop. High interrelatedness between the constructs was found and confirms the complex nature of operating a business and the learning required to be successful when doing so. Informal learning aspects associated with the simulation are also reported.