Isaacson, Jeffrey IanJordaan, YolandaVan Heerden, Gene2018-02-012018-03Isaacson, J.I., Jordaan, Y. & Van Heerden, G. 2018, 'The relationship between individual-level culture and consumer decision-making styles through consumer involvement', Journal of Retailing and Consumer Services, vol. 41, pp. 112-120.0969-6989 (print)1873-1384 (online)10.1016/j.jretconser.2017.12.003http://hdl.handle.net/2263/63833No abstract available.en© 2017 Elsevier Ltd. All rights reserved. Notice : this is the author’s version of a work that was accepted for publication in Journal of Retailing and Consumer Services. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. A definitive version was subsequently published in Journal of Retailing and Consumer Services, vol. 41, pp. 112-120, 2018. doi : 10.1016/j.jretconser.2017.12.003.Consumption behaviorCultural influenceDecision makingIndividualismThe relationship between individual-level culture and consumer decision-making styles through consumer involvementPostprint Article