Earle, Ansie J.Van der Westhuizen, Erica E.Conference of African Animal Health Workers (1st : 1995 : Onderstepoort, South Africa)2010-05-202010-05-2019951997Earle, AJ 1995, 'Marketing your library' in Van der Westhuizen, EE 1997, ‘Animal health information for Africa: 1st Conference of African Animal Health Information Workers, 3-6 July 1995, Onderstepoort, South Africa’, University of Pretoria, Veterinary Science Library, Pretoria, South Africa, pp.77-80.1868541436http://hdl.handle.net/2263/14061Article was scanned with HP Scanjet 5590, 24-bit true colour, 300 dpi, saved in TIFF-format. Adobe Acrobat v.9 was used for the merging and conversion to the final presentation PDF-format.The paper discusses the fact thai our market consists of different user groups and the importance of finding out what their needs are. How and where to advertise your library and relating it all to the marketing experience at the Veterinary Science Library of the University of Pretoria.4 p.en©University of Pretoria, Jotello F. Soga LibraryAfrican animal health information workersICAHIS proceedingsAnimal health informationVeterinary librariesAnimal health -- Information servicesVeterinary libraries -- MarketingText