Cassim, FatimaDu Plessis, RoryRath, Kyle A.2018-04-032018-04-032017Cassim, F., Du Plessis, R. & Rath, K. 2017, 'Editorial', Image and Text, vol. 30, no. 1, pp. 4-6.1020-1497 (online)http://hdl.handle.net/2263/64360In How to see the world, Nicholas Mirzoeff (2015:[sp]) elucidates that When visual culture became a keyword and focus of study in and around 1990, … it centred on the question of visual and media representation, especially in mass and popular culture. The shorthand for understanding the issues concerning visual culture at that time was to say it was about the Barbie doll, the Star Trek series and everything concerning Madonna. By which we should understand that people were centrally concerned with how identity, especially gender and sexual identity, was represented in popular culture, and the ways in which artists and filmmakers responded to those representations. I do not mean to say that these issues no longer matter but that the ways in which we engage with them have changed.enUniversity of Pretoria, Department of Visual ArtsVisual cultureMediaIdentityFilmmakersArticle