Progressive trust formation within the South African fresh produce industry through the use of self-service technologies

dc.contributor.authorRange, Justy J.
dc.contributor.authorLeonard, A.C. (Awie)
dc.contributor.emailawie.leonard@up.ac.zaen_ZA
dc.date.accessioned2016-05-19T07:33:55Z
dc.date.available2016-05-19T07:33:55Z
dc.date.issued2015-07
dc.description.abstractWhen using self-service solutions to deliver services, the challenge is to retain the trust of the end user. This is specifically the case when dealing with end users in the fresh produce market environment. This sector has not seen the adoption of self-service technologies, specifically in southern Africa. In this paper we propose a model to enhance our understanding of trust formation using self-service technologies. A qualitative research approach based on a case study was followed to create the model. This case study offers insight into how the dynamics of the product, supporting services, and the technology shapes trust forming behavior.en_ZA
dc.description.departmentInformaticsen_ZA
dc.description.librarianam2016en_ZA
dc.description.urihttp://www.ajisonline.comen_ZA
dc.identifier.citationRange, JJ & Leonard, AC 2015, 'Progressive trust formation within the South African fresh produce industry through the use of self-service technologies', The African Journal of Information Systems, vol. 7, no. 3, pp. 1-26.en_ZA
dc.identifier.issn1936-0282
dc.identifier.urihttp://hdl.handle.net/2263/52714
dc.language.isoenen_ZA
dc.publisherInternational Center for Information Technology and Developmenten_ZA
dc.rightsThis Article is brought to you for free and open access by DigitalCommons@Kennesaw State University. It has been accepted for inclusion in The African Journal of Information Systems by an authorized administrator of DigitalCommons@Kennesaw State University.en_ZA
dc.subjectElectronic exchangeen_ZA
dc.subjectFresh produceen_ZA
dc.subjectProgressive trusten_ZA
dc.subjectSelf-service technologyen_ZA
dc.subjectTrust forming behavioren_ZA
dc.subjectTrusten_ZA
dc.titleProgressive trust formation within the South African fresh produce industry through the use of self-service technologiesen_ZA
dc.typeArticleen_ZA

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