The franchisee life cycle concept : a new paradigm in managing the franchisee - franchisor relationship

Files

00front.pdf (3.02 MB)

01chapter1.pdf (3.67 MB)

02chapter2.pdf (5.36 MB)

03chapter3.pdf (6.96 MB)

04chapter4.pdf (6.22 MB)

Date

Authors

Publisher

University of Pretoria

Abstract

Please read the abstract (Summary) in the section, 00front of this document

Description

Dissertation (MCom)--University of Pretoria, 2007.

Keywords

Franchises (retail trade), UCTD

Citation

Krige, L 2007-11-28, The franchisee life cycle concept : a new paradigm in managing the franchisee - franchisor relationship, MCom Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/29900>

URI

http://hdl.handle.net/2263/29900

Collections

Theses and Dissertations (University of Pretoria)
Theses and Dissertations (Marketing Management)