How to build great research groups
| dc.contributor.author | Lindgreen, Adam | |
| dc.contributor.author | Di Benedetto, C. Anthony | |
| dc.contributor.author | Brodie, Roderick J. | |
| dc.contributor.author | Naude, Peter | |
| dc.date.accessioned | 2020-01-30T05:49:50Z | |
| dc.date.issued | 2019-08 | |
| dc.description.abstract | Business school leaders would like to attract and keep the top research talent in order to stay competitive, attract high-potential students, and recruit the most promising young faculty. To accomplish these objectives, a successful research environment for its business academic researchers needs to be established, so that they can produce a sustainable research stream. We examine important antecedents including business school research strategy, leadership, governance, and policy, and from these we develop a set of conditions that are related to long-term success of research programs in academic business institution. As detailed illustrations, we elaborate the experiences of two active research institutions—the Industrial Marketing and Purchasing (IMP) Group and the Contemporary Marketing Practices (CMP) Group — and discuss how each of these groups has implemented the conditions for success. We conclude with general observations on the environmental conditions most conducive to sustainable business school research, and present implications regarding the role of the journal editor as a gatekeeper. | en_ZA |
| dc.description.department | Gordon Institute of Business Science (GIBS) | en_ZA |
| dc.description.embargo | 2020-08-01 | |
| dc.description.librarian | hj2020 | en_ZA |
| dc.description.uri | http://www.elsevier.com/locate/indmarman | en_ZA |
| dc.identifier.citation | Lindgreen, A., Di Benedetto, C.A., Brodie, R. et al. 2019, 'How to build great research groups', Industrial Marketing Management, vol. 81, pp. 1-13. | en_ZA |
| dc.identifier.issn | 0019-8501 | |
| dc.identifier.other | 10.1016/j.indmarman.2019.07.009 | |
| dc.identifier.uri | http://hdl.handle.net/2263/73017 | |
| dc.language.iso | en | en_ZA |
| dc.publisher | Elsevier | en_ZA |
| dc.rights | © 2019 Elsevier Inc. All rights reserved. Notice : this is the author’s version of a work that was accepted for publication in Industrial Marketing Management. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. A definitive version was subsequently published in Industrial Marketing Management, vol. 81, pp. 1-13, 2019, doi : 10.1016/j.indmarman.2019.07.009. | en_ZA |
| dc.subject | Contemporary marketing practices | en_ZA |
| dc.subject | Industrial marketing and purchasing group | en_ZA |
| dc.subject | Leadership | en_ZA |
| dc.subject | Policy | en_ZA |
| dc.subject | Research capabilities | en_ZA |
| dc.subject | Research conditions | en_ZA |
| dc.subject | Research group | en_ZA |
| dc.subject | Strategy | en_ZA |
| dc.subject | Success | en_ZA |
| dc.title | How to build great research groups | en_ZA |
| dc.type | Postprint Article | en_ZA |