The impact of big data analytics capabilities on the innovative capacity of South African organisations : the mediating role of dynamic capabilities

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University of Pretoria

Abstract

This study explores the relationship between Big Data Analytics Capabilities (BDAC) and innovation within South African organisations, with a focus on the potential mediating role of dynamic capabilities (DC). It builds upon the work of Ciampi et al. (2021), who investigated the impact of BDAC on Business Model Innovation (BMI) in UK-based companies. This research adapts their framework to a South African context. The findings confirm that, similar to the original study, there is a direct positive relationship between BDAC and innovation. Moreover, dynamic capabilities are found to significantly mediate this relationship, thus enhancing the impact of BDAC on organisational innovation. These results contribute to the broader understanding of how organisations can leverage big data analytics capabilities with the facilitation of dynamic capabilities to drive innovation, specifically in emerging markets.

Description

Mini Dissertation (MPhil (Corporate Strategy))--University of Pretoria, 2024.

Keywords

UCTD, Big Data Analytics Capabilities, Dynamic Capabilities, Innovation

Sustainable Development Goals

SDG-09: Industry, innovation and infrastructure

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