The impact of Ubuntu leadership on salespeople’s self-efficacy in South Africa

dc.contributor.advisorPrice, Gavin
dc.contributor.emailichelp@gibs.co.za
dc.contributor.postgraduateMasson, Robert
dc.date.accessioned2026-03-23T09:08:36Z
dc.date.available2026-03-23T09:08:36Z
dc.date.created2026-05-05
dc.date.issued2025
dc.descriptionMini Dissertation (MBA)--University of Pretoria, 2025.
dc.description.abstractThis study investigates the impact of Ubuntu leadership on employee self-efficacy among sales professionals in South Africa. Drawing on validated scales for Ubuntu (Mutsonziwa, 2020; Ngcobo, 2018) and general self-efficacy (Bandura, 2006), the research utilises a quantitative design to test the extent to which collectivism, empathy, and community-building, core Ubuntu principles, influence confidence in sales performance. Major findings reveal Ubuntu leadership predicts self-efficacy outcomes with statistical and practical significance (β: 0.43–0.52, p<0.01), mirroring recent evidence in the South African context (Chetty & Price, 2024). These results provide actionable guidance for embracing culturally resonant leadership frameworks to enhance organisational effectiveness and resilience in dynamic, diverse workforces.
dc.description.availabilityUnrestricted
dc.description.degreeMBA
dc.description.departmentGordon Institute of Business Science (GIBS)
dc.description.facultyGordon Institute of Business Science (GIBS)
dc.description.sdgSDG-16: Peace, justice and strong institutions
dc.identifier.citation*
dc.identifier.otherA2025
dc.identifier.urihttp://hdl.handle.net/2263/109130
dc.language.isoen
dc.publisherUniversity of Pretoria
dc.rights© 2025 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
dc.subjectUCTD
dc.subjectUbuntu leadership
dc.subjectSelf-efficacy
dc.subjectBusiness performance
dc.titleThe impact of Ubuntu leadership on salespeople’s self-efficacy in South Africa
dc.typeMini Dissertation

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