Past, present, and future business-to-business marketing research

dc.contributor.authorLindgreen, Adam
dc.contributor.authorDi Benedetto, C. Anthony
dc.contributor.authorGeersbro, Jens
dc.contributor.authorRitter, Thomas
dc.date.accessioned2018-02-27T06:23:43Z
dc.date.issued2018-02
dc.description.abstractThis editorial summarizes both the development and impact of Peter LaPlaca, in terms of his work with and for the industrial and marketing purchasing research community, using several different perspectives. It also offers an overview of what (former) editors of other business-to-business marketing management journals think of Peter LaPlaca. Following that, this editorial briefly reviews dominant topics in Industrial Marketing Management.en_ZA
dc.description.departmentGordon Institute of Business Science (GIBS)en_ZA
dc.description.embargo2019-02-01
dc.description.librarianhj2018en_ZA
dc.description.urihttp://www.elsevier.com/locate/indmarmanen_ZA
dc.identifier.citationLindgreen, A., Di Benedetto, C.A., Geersbro, J. & Ritter, T., Past, present, and future business-to-business marketing research, Industrial Marketing Management (2018) 69:1-4, https://doi.org/10.1016/j.indmarman.2018.01.022.en_ZA
dc.identifier.issn0019-8501
dc.identifier.other10.1016/j.indmarman.2018.01.022
dc.identifier.urihttp://hdl.handle.net/2263/64090
dc.language.isoenen_ZA
dc.publisherElsevieren_ZA
dc.rights© 2018 Elsevier Inc. All rights reserved. Notice : this is the author’s version of a work that was accepted for publication in Industrial Marketing Management. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. A definitive version was subsequently published in Industrial Marketing Management, vol. 69, pp. 1-4 , 2018, doi : 10.1016/j.indmarman.2018.01.022.en_ZA
dc.subjectValueen_ZA
dc.subjectUnit pricingen_ZA
dc.subjectTechnology mindseten_ZA
dc.subjectScientific legitimacyen_ZA
dc.subjectSupply managementen_ZA
dc.subjectPurchasingen_ZA
dc.subjectPeter LaPlacaen_ZA
dc.subjectNetworksen_ZA
dc.subjectJournal positioningen_ZA
dc.subjectJournal demographicsen_ZA
dc.subjectInternationalizationen_ZA
dc.subjectInternational scopeen_ZA
dc.subjectIndustry clustersen_ZA
dc.subjectIndustrial marketing management (IMP)en_ZA
dc.subjectCase studyen_ZA
dc.subjectHuman resource managementen_ZA
dc.titlePast, present, and future business-to-business marketing researchen_ZA
dc.typePostprint Articleen_ZA

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