Research quality : what it is, and how to achieve it

dc.contributor.authorLindgreen, Adam
dc.contributor.authorDi Benedetto, C. Anthony
dc.contributor.authorBrodie, Roderick J.
dc.date.accessioned2021-11-18T12:14:45Z
dc.date.available2021-11-18T12:14:45Z
dc.date.issued2021-11
dc.description.abstractResearchers are under constant pressure to publish high-quality research. What, however, constitutes high-quality research? Most universities use accepted lists of top-tier journals, citation counts, or other metrics to assess the value of research contributions. We first explore the metrics by which research contributions are evaluated. These metrics provide at least some indication of the impact and value of an academic's stream of research. We then consider the issue of value beyond the commonly accepted metrics of article counts and citations. Should high-quality research create value for students and, especially in the case of business academics, for managers and practitioners? If so, rather than focusing exclusively on theoretical contributions, researchers should demonstrate the value-in-use of the research stream to the broader community. We present a set of conditions to support a research stream that delivers value-in-use to students and practitioners. We then turn to whether high-quality research implies finding solutions to societal challenges and problems. This would require a rethinking of the traditional views on the university's relationship with society at large. We explore issues of research concerning its contribution to society. We conclude by distilling these issues into several pieces of advice to new and mid-career academics regarding strategies and challenges in developing high-quality research.en_ZA
dc.description.departmentGordon Institute of Business Science (GIBS)en_ZA
dc.description.librarianhj2021en_ZA
dc.description.urihttp://www.elsevier.com/locate/indmarmanen_ZA
dc.identifier.citationLindgreen, A., Di Benedetto, C.A. & Brodie, R.J. 2021, 'Research quality : what it is, and how to achieve it', Industrial Marketing Management, vol. 99, pp. A13-A19, doi : 10.1016/j.indmarman.2021.10.009.en_ZA
dc.identifier.issn0019-8501
dc.identifier.other10.1016/j.indmarman.2021.10.009
dc.identifier.urihttp://hdl.handle.net/2263/82757
dc.language.isoenen_ZA
dc.publisherElsevieren_ZA
dc.rights© 2021 Elsevier Inc. All rights reserved. Notice : this is the author’s version of a work that was accepted for publication in Industrial Marketing Management. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. A definitive version was subsequently published in Industrial Marketing Management, vol. 99, pp. A13-A19, 2021, doi : 10.1016/j.indmarman.2021.10.009.en_ZA
dc.subjectCitationsen_ZA
dc.subjectClarivate™ web of scienceen_ZA
dc.subjectDORAen_ZA
dc.subjectEffectuation logicen_ZA
dc.subjectField weighted citation impacten_ZA
dc.subjectH-indexen_ZA
dc.subjectJournal rankingsen_ZA
dc.subjectObservation-bridge-challenge modelen_ZA
dc.subjectREEAD modelen_ZA
dc.subjectResearch qualityen_ZA
dc.subjectStanford University composite indexen_ZA
dc.subjectUK REFen_ZA
dc.titleResearch quality : what it is, and how to achieve iten_ZA
dc.typePreprint Articleen_ZA

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