Psychologie van veilige seks en tekstontwerp

dc.contributor.authorCarstens, Adelia
dc.contributor.authorBoer, Henk
dc.date.accessioned2011-01-12T05:52:10Z
dc.date.available2011-01-12T05:52:10Z
dc.date.issued2003
dc.description.abstractAn optimal choice of the content is an important aspect of the design of safe sex documents. The psychology of safe sex may contribute to optimal decisions on the content of effective documents on aids prevention. This article shows how a psychological analysis of safe sex behaviour contributes to a deliberate choice on the content of safe sex documents. Results are presented of a psychological analysis of the beliefs of South African and Dutch female students about the use of condoms. Clear differences between the two groups exist, which may be related to the marked differences in safe sex behavior between the two groups. Implications for the optimal content of safe sex documents are discussed.en
dc.identifier.citationCarstens, A & Boer, H 2003, 'De psychologie van veilige seks en tekstontwerp', Tydskrif vir Nederlands en Afrikaans, vol. 10, no. 1, pp. 9-20.ne
dc.identifier.issn1022-6966
dc.identifier.urihttp://hdl.handle.net/2263/15673
dc.language.isoDutchne
dc.publisherSuider-Afrikaanse Vereniging vir Neerlandistieken_US
dc.rightsSuider-Afrikaanse Vereniging vir Neerlandistieken
dc.subjectTekstontwerpne
dc.subject.lcshSafe sex in AIDS prevention -- Marketingen
dc.subject.lcshSexual health -- Marketingen
dc.subject.lcshVisual perception in advertisingen
dc.subject.lcshCommunication in marketingen
dc.subject.lcshPsycholinguisticsen
dc.titlePsychologie van veilige seks en tekstontwerpne
dc.typeArticlene

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