Value chain digitalisation and adoption intention by proactive land acquisition strategy (PLAS) farmers in the Eastern Cape Province, South Africa
| dc.contributor.author | Mazwane, Sukoluhle | |
| dc.contributor.author | Makhura, Moraka Nakedi | |
| dc.contributor.author | Senyolo, Mmapatla Precious | |
| dc.contributor.author | Ginige, Athula | |
| dc.contributor.email | moraka.makhura@up.ac.za | en_US |
| dc.date.accessioned | 2024-04-15T12:15:44Z | |
| dc.date.available | 2024-04-15T12:15:44Z | |
| dc.date.issued | 2023-11-03 | |
| dc.description | DATA AVAILABILITY STATEMENT : The data presented in this study are available on request from the corresponding author. The data are not publicly available due the fact that it is only a portion of a larger dataset from which subsequent publications are expected. | en_US |
| dc.description.abstract | Digital technologies disrupt agricultural value chains, thereby facilitating enhanced connectivity among various players. This contributes to the development of resilience and sustainability within farms. This study examined behavioural factors that influence farmers’ intentions to adopt value chain digital technologies available in South Africa. A simple random sample of 100 Eastern Cape PLAS farms was chosen. Data was collected using a semi-structured questionnaire. The data was analysed in R and STATA statistical packages using the unified theory of acceptance and use of technology (UTAUT) and structural equation modelling (SEM). The results indicated a significant relationship between performance and effort expectancy and the intention to adopt value technologies. Furthermore, male farmers had a higher expectation of performance and effort. Prioritising performance demonstrations and trainings on the utilisation of these technologies is crucial in efforts to enhance their adoption. This contributes to the existing body of literature on the deployment of value chain technologies. | en_US |
| dc.description.department | Agricultural Economics, Extension and Rural Development | en_US |
| dc.description.librarian | am2024 | en_US |
| dc.description.sdg | SDG-02:Zero Hunger | en_US |
| dc.description.uri | https://www.mdpi.com/journal/sustainability | en_US |
| dc.identifier.citation | Mazwane, S.; Makhura, M.N.; Senyolo, M.P.; Ginige, A. Value Chain Digitalisation and Adoption Intention by Proactive Land Acquisition Strategy (PLAS) Farmers in the Eastern Cape Province, South Africa. Sustainability 2023, 15, 15590. https://DOI.org/10.3390/su152115590. | en_US |
| dc.identifier.issn | 2071-1050 (online) | |
| dc.identifier.other | 10.3390/su152115590 | |
| dc.identifier.uri | http://hdl.handle.net/2263/95520 | |
| dc.language.iso | en | en_US |
| dc.publisher | MDPI | en_US |
| dc.rights | © 2023 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license. | en_US |
| dc.subject | Digital technologies | en_US |
| dc.subject | Value chain digitalisation | en_US |
| dc.subject | Land reform | en_US |
| dc.subject | Proactive land acquisition strategy | en_US |
| dc.subject | Behavioural factors | en_US |
| dc.subject | Adoption intention | en_US |
| dc.subject | SDG-02: Zero hunger | en_US |
| dc.title | Value chain digitalisation and adoption intention by proactive land acquisition strategy (PLAS) farmers in the Eastern Cape Province, South Africa | en_US |
| dc.type | Article | en_US |