Chapter 6 : The typographic sensorium : a cross-modal reading of letterforms
dc.contributor.author | Rath, Kyle A. | |
dc.date.accessioned | 2023-10-20T07:05:19Z | |
dc.date.available | 2023-10-20T07:05:19Z | |
dc.date.issued | 2022 | |
dc.description.abstract | Anyone living in a post-industrial society consumes and interacts with typography daily, albeit often unconsciously. For many of us, typography primarily is a linguistic or lexical tool; a vehicle by which we can express the content of language – ‘a carrier of words’. Be it on signage, billboards, packaging, a website or digital interface, wayfinding systems or as ink marks on the pages of a book or Kindle, we often gauge the usefulness of a typeface3 in terms of the degree to which it makes written content legible. | en_US |
dc.description.department | Visual Arts | en_US |
dc.description.librarian | hj2023 | en_US |
dc.description.uri | https://www.pulp.up.ac.za/edited-collections/embodiment-and-the-arts-views-from-south-africa | en_US |
dc.identifier.citation | Rath, K.A. 2022, 'Chapter 6 : The typographic sensorium : a cross-modal reading of letterforms', In: Embodiment and the Arts: Views from South Africa Edited by Jenni Lauwrens, pp. 121-151. | en_US |
dc.identifier.isbn | 978-1-7764117-1-9 | |
dc.identifier.uri | http://hdl.handle.net/2263/93008 | |
dc.language.iso | en | en_US |
dc.publisher | Pretoria University Law Press | en_US |
dc.rights | © The Editor 2022. This work is licensed under a Creative Commons Attribution 4.0 International License. | en_US |
dc.subject | Typography | en_US |
dc.subject | Letterforms | en_US |
dc.title | Chapter 6 : The typographic sensorium : a cross-modal reading of letterforms | en_US |
dc.type | Book chapter | en_US |