The acquisition of essential characteristics required for a contemporary graphic design career

dc.contributor.advisorSlabbert, Johannes A.
dc.contributor.postgraduateSchiller, Selma
dc.date.accessioned2014-01-13T12:29:28Z
dc.date.available2014-01-13T12:29:28Z
dc.date.created2013-09-04
dc.date.issued2013
dc.descriptionThesis (PhD)--University of Pretoria, 2013.en_US
dc.description.abstractIn my eleven years of teaching graphic design at Tshwane University of Technology, I have come to realise that education is more than just teaching a student the fundamentals, techniques and new technologies, it is also about their personal development. I conducted this study to ensure that my educational practices challenge my graphic design students to acquire the essential characteristics – or more profoundly, the essential human qualities -­‐ required for a contemporary graphic design career through which the quality of life for all will be enhanced. The study is a participatory action research study involving the second and third year graphic design students at Tshwane University of Technology. It involved five action intervention cycles. In the first cycle I explored the current graphic design education practices in order to determine whether these practices ensure the acquisition of such essential human qualities that a graphic designer should posses. The acquisition of such human qualities has become paramount because of the ethical imperative that graphic designers can change the world (Berman, 2009). I found that my current graphic design education practices as they relate to the commonly most dominant practices are not sufficient to accomplish this purpose. During the research I was exposed to a paradigmatically innovative education practice that focuses on maximizing human potential and it was adopted to improve my existing education practice. Through four additional action intervention cycles I provided evidence that indicated that my improved education practice contributed to my students’ acquisition of an identified four sets of essential human qualities: the artistic quality of creativity; the professional quality of continuous, independent, increasing expertise in creativity within an interdependent, co-­‐operative value based community of graphic design practitioners; the personal quality of maximizing human potential; and the leadership quality of an enlightened change agent. The primary focus on the acquisition of these essential human qualities through the proposed method of graphic design education, also allows for the gaining of the necessary graphic design knowledge and skills (Barnett, 2007:101).en_US
dc.description.availabilityUnrestricteden_US
dc.description.departmentHumanities Educationen_US
dc.description.librariangm2013en_US
dc.identifier.citationSchiller, S 2013, 'The acquisition of essential characteristics required for a contemporary graphic design career', PhD thesis, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/32970>en_US
dc.identifier.otherD13/9/832/gmen_US
dc.identifier.urihttp://hdl.handle.net/2263/32970
dc.language.isoenen_US
dc.publisherUniversity of Pretoria
dc.rights© 2013 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.en_US
dc.subjectGraphic designen_US
dc.subjectEducation practicesen_US
dc.subjectAuthentic learningen_US
dc.subjectFacilitating learningen_US
dc.subjectGraphic design in societyen_US
dc.subjectHuman qualitiesen_US
dc.subjectArtistic qualitiesen_US
dc.subjectProfessional qualitiesen_US
dc.subjectPersonal qualitiesen_US
dc.subjectLeadership qualitiesen_US
dc.subjectUCTD
dc.titleThe acquisition of essential characteristics required for a contemporary graphic design careeren_US
dc.typeThesisen_US

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