The role of business networking on female entrepreneurial success

Abstract

The purpose of this research was to determine the impact of business networking on female entrepreneurial success. The research further determined the effects of deep-rooted sociological factors affecting women on their ability to create and foster business networks. To complement connotation to the overarching objective of this study, the research determined the effects of these sociological factors on how women perceive menÕs networking conducts. Foregrounded in social network theory underpinned, a quantitative study was conducted to test the three hypotheses that tested the correlation between constructs. Using a cross-sectional research method, an online survey was administered to female entrepreneurs residing in South Africa, operating business of different sizes from a variety of industries. SpearmanÕs correlation was used to test whether a statistically significant relationship existed between the variables. Empirical evidence from the study indicates a negative correlation between business networking and female entrepreneurial success, while a negative correlation is identified between sociological factors affecting women and their ability to create business networks. This study envisages to add to the body of knowledge on academic studies pertaining to female entrepreneurship in general. The paper alludes to business implications. Further research is delineated.