ORIENTATION : Unpredictable technology changes challenge how organisations operate in the
global competitive business environment. Organisational strategy needs to be flexible, a
capability that is impossible to achieve without effective leadership.
RESEARCH PURPOSE : To investigate the expectations of first year undergraduate business
management students at a South African tertiary institution towards leadership and to what
extent leadership influences organisational strategy.
MOTIVATION FOR THE STUDY : The results of this study contribute towards: (1) providing insight as
to how possible future business leaders are expected to behave in order to have an impact on
organisational strategy, (2) providing a better understanding of upcoming leadership trends
from future generations and (3) business leadership and organisational strategy’s
RESEARCH DESIGN, APPROACH AND METHOD : Empirical research through a quantitative survey,
distributed to 200 first year undergraduate business management students at a South African
MAIN FINDINGS : (1) That most important leadership style was transformational, (2) emergent
strategies were preferred over deliberate strategies and (3) that leadership influence is
important to have a successful overall organisational strategy.
PRACTICAL AND MANAGERIAL IMPLICATIONS : An outline of leadership conduct in terms of the
expectations of possible future business leaders and that leadership had an influence on
CONTRIBUTION OR VALUE ADDED : If effective leadership training and development gets implemented on an early level (i.e. first year undergraduate studies), then future leaders might
be able to develop their followers and inspire them to develop as leaders themselves, which
could possibly create a longevity of leadership and organisational success.