Human capital in quantity surveying practices : job satisfaction of generation Y quantity surveyors

Abstract

Purpose In South Africa 48% of all quantity surveyors are identified as generation Y, a generation born between 1981–2000. This highlights the importance of generation Y to the quantity surveying profession as they are the future upon which this profession will build. Employers in the quantity surveying industry need to know what makes the workplace attractive and satisfying for this generation in order to effectively recruit and retain the talent of generation Y. A literature review done on job satisfaction of quantity surveyors indicated that very little research has been conducted on the subject in general and no research was found specifically on job satisfaction of generation Y quantity surveyors. The purpose of this study was to investigate if generation Y quantity surveyors are experiencing job satisfaction. Methodology The research approach for this study consists of a comprehensive literature review and substantiated empirical research. Various sources of literature were reviewed including books, articles, reports and papers. The literature review examined information with regards to generational theory, the relation between motivation, job satisfaction and employee turnover and lastly aspects about the quantity surveying industry in South Africa. Empirical research was conducted making use of focus groups as qualitative research method. Research participants were generation Y quantity surveyors who were profiled according to gender, race and experience to ensure diversity within the focus groups. Findings It was found that the majority of generation Y quantity surveyors are experiencing job satisfaction within their current working environment. This was only achieved once the correct “employee-employer fit” was found. It was also established that generation Y quantity surveyors are motivated by growth opportunities, rewards/bonuses, recognition, appreciation, support/help/mentorship and being part of the team/business. It was further found that these workplace factors also affect employee turnover among this generation. Research limitations The focus of this study was limited to the quantity surveying profession in South Africa with a specific focus on generation Y quantity surveyors. Research informants were limited to generation Y quantity surveyors born during 1980–1990 and included both candidate and professional quantity surveyors. What is original / value The findings of this paper will be of value to employers in the quantity surveying profession, as job satisfaction of generation Y employees has not previously been addressed. Adapting management strategies according to the findings may result in higher job satisfaction, lower employee turnover and increased profitability.