Abstract:
The way companies manage and integrate their business operations is undergoing
various dramatic changes. Businesses are competing globally, and traditional barriers
between industries are breaking down. One way of coping with the rapidly changing
marketplace, remaining competitive and achieving superior performance, is for business
leaders to move towards new business paradigms that allow their companies to work
more closely together with their traditional and new business partners (including all
clients and suppliers up and down the supply chain). The objective of this article is to
document the players and processes of the current South African recording industry, and
to consider a supply chain model where all non-core business activities are outsourced
to an integrated third-party supply chain management partner.