Cross-cultural agreement in facial attractiveness preferences : the role of ethnicity and gender

Show simple item record Coetzee, Vinet Greeff, Jaco M. (Jacobus Maree) Stephen, Ian D. Perrett, David Ian 2014-08-01T11:52:26Z 2014-08-01T11:52:26Z 2014-07-02
dc.description.abstract Previous work showed high agreement in facial attractiveness preferences within and across cultures. The aims of the current study were twofold. First, we tested cross-cultural agreement in the attractiveness judgements of White Scottish and Black South African students for own- and other-ethnicity faces. Results showed significant agreement between White Scottish and Black South African observers’ attractiveness judgements, providing further evidence of strong cross-cultural agreement in facial attractiveness preferences. Second, we tested whether cross-cultural agreement is influenced by the ethnicity and/or the gender of the target group. White Scottish and Black South African observers showed significantly higher agreement for Scottish than for African faces, presumably because both groups are familiar with White European facial features, but the Scottish group are less familiar with Black African facial features. Further work investigating this discordance in cross-cultural attractiveness preferences for African faces show that Black South African observers rely more heavily on colour cues when judging African female faces for attractiveness, while White Scottish observers rely more heavily on shape cues. Results also show higher cross-cultural agreement for female, compared to male faces, albeit not significantly higher. The findings shed new light on the factors that influence cross-cultural agreement in attractiveness preferences. en_US
dc.description.librarian am2014 en_US
dc.description.sponsorship VC was supported by a South African National Research Foundation Scarce Skills Postdoctoral Fellowship (Grant nr: 76454). en_US
dc.description.uri en_US
dc.identifier.citation Coetzee V, Greeff JM, Stephen ID, Perrett DI (2014) Cross-Cultural Agreement in Facial Attractiveness Preferences: The Role of Ethnicity and Gender. PLoS ONE 9(7): e99629. DOI: 10.1371/journal.pone.0099629. en_US
dc.identifier.issn 1932-6203
dc.identifier.other 10.1371/journal.pone.0099629
dc.language.iso en en_US
dc.publisher Public Library of Science en_US
dc.rights © 2014 Coetzee et al. This is an open-access article distributed under the terms of the Creative Commons Attribution License en_US
dc.subject Facial attractiveness en_US
dc.subject Ethnicity en_US
dc.subject Gender en_US
dc.title Cross-cultural agreement in facial attractiveness preferences : the role of ethnicity and gender en_US
dc.type Article en_US

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