Browsing Research Articles (Communication Management) by Subject "Avitourism (birding tourism)"
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Browsing Research Articles (Communication Management) by Subject "Avitourism (birding tourism)"
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(College of Economic and Management Sciences, University of South Africa, 2013-05-05)Despite the rapid growth of avitourism (birding) globally, the international market potential of avitourism is not fully utilised. This research endeavoured to develop a multidimensional measure of avitourist motivation ...
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