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- Browsing Research Articles (Communication Management) by Title
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Browsing Research Articles (Communication Management) by Title
Now showing items 21-40 of 60
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(Elsevier, 2014-06)Communication can play a significant role in the value creation process of the organisation, considering the fact that the value of the capitals produced by the organisation can in crease and decrease depending on what the ...
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(University of the Free State, 2019-10-10)Corporate social responsibility (CSR) is increasingly used by communication professionals, not only to bolster the image and reputation of organisations, but as a means to facilitate stakeholder engagement. Recent literature ...
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(Unisa Press and Taylor & Francis, 2010-03)Recruiting students to enrol at a particular institution is becoming a competitive and challenging process for higher education institutions. Therefore, institutions should create efficient and effective ways of providing ...
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(2014-06)The King Reports on Governance for South Africa are internationally respected for proposing integrated reporting in a triple bottom-line business context to improve corporate governance. The most recent report, King III, ...
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(Unit for Community Communication, Dept of Communication and Information Studies, University of the Free State, 2007)The aim of this article is to investigate South African agencies’ ability to deliver excellent public relations services to clients, as it is maintained that excellence can only be achieved by following a symmetrical ...
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(Emerald, 2006)The purpose of this paper is to explore the management of employment equity (EE) communication at corporate level, against the background of South African societal complexities. It speculates about how the normative ideals ...
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(Elsevier, 2014-06)The role and importance of international non-governmental organisations (INGOs) has increased with globalization and the growth of global institutions. Despite this growth, academic research into INGO management remains ...
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Financial communication to retirement fund members : a survey among trustees and member stakeholders (Unisa Press and Taylor & Francis, 2007)Only nine percent of South Africa citizens who are members of retirement funds will be financially independent once they reach retirement age. The other 91 percent will be dependent on other means to supplement their monthly ...
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(Association for Professional Managers in South Africa, 2009)Research suggests that consumer choice is sub-optimal: simply we satisfice. Limited data, time and expertise render our rationality ‘bounded’. The opinion leader offers a solution to this problem: when faced with a complex ...
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(Association for Professional Managers in South Africa, 2004-03)This paper introduces a model of three maturity levels, which helps managers to evaluate end user involvement during systems development. This model is based on research done in terms of how relationships between IT ...
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(John Wiley & Sons, 2011-11)This article investigates the unique challenges facing political parties in terms of their communicative responsibilities in a developing democracy as demonstrated by the electoral communication of political parties in ...
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(Unisa Press & Taylor and Francis, 2005)There seems to be confusion in theory and practice about the nature of financial communication, and specifically the management and organisation thereof. The first objective of this article is to describe the current ...
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(Southern African Communication Association, 1999-12)Relationship marketing is a paradigm shift and it is associated with the return of direct marketing both in business-to-business and business-to-consumer markets (Seth & Parvatiyar 1995). This paradigm shift in marketing ...
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(Southern African Communication Association, 2003-07)This study determines the role of public relations as a marketing communication function in University X's integrated marketing communication approach. The research topic was selected for numerous reasons. Firstly, dramatic ...
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(University of the Free State, 2018)The main objective of the research reported in this article was to investigate whether a proposed online reputation management framework can be implemented for an NPO to effect stakeholder engagement in social media content ...
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(Southern African Communication Association, 2001-12)The first phase of this qualitative study employed the extended case method. Its aim was to explore the role behaviour of the most senior corporate communication practitioner in the government Department of Housing, South ...
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(Elsevier, 2014-06)Companies are being forced to critically re-evaluate how they communicate their financial information to stakeholders. Integrated Reporting, as mandated by the King III Report seeks to combine the reporting of financial ...
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(Southern African Communication Association, 2001-07)The M-Net Face of Africa competition was conceived as a platform for African models to showcase their talent to the international fashion world, and to present a positive image of contemporary Africa. Other goals of this ...
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(Southern African Communication Association, 2002-12)The aim of this research is to provide a meta-theoretical framework for the conceptualisation of the role of the corporate communication strategist. The latter has previously been conceptualised by the author as a role at ...
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(Unisa Press & Taylor and Francis, 2006-07)This article provides a concise discussion of meta-theoretical (critical-rhetorical, feminist and postmodernistic) approaches towards corporate communication management utilising meta-ethical points of departure with the ...
Now showing items 21-40 of 60