Optimal patent breadth and patent length for touch-screen handsets

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dc.contributor.advisor Holland, Mike en
dc.contributor.postgraduate Macheli-Mkhabela, Seara en
dc.date.accessioned 2013-09-06T18:10:38Z
dc.date.available 2011-05-20 en
dc.date.available 2013-09-06T18:10:38Z
dc.date.created 2010-11-10 en
dc.date.issued 2011-05-20 en
dc.date.submitted 2011-05-15 en
dc.description Dissertation (MBA)--University of Pretoria, 2011. en
dc.description.abstract The basic principle of patent law is to provide the innovator a negative right to exclude others from making, using, exercising, offering to dispose of and marketing the invention within a limited statutory period. Two aspects of patent theory have polarised research since the Schumpetian era; namely, the balance between this individual right and the societal loss and the level of patent protection that incentivises innovation. Only in recent times has there been research activity on the problem of the shortened patent life and optimal patent design. This empirical study sought to determine the optimal patent protection; thus patent breadth and patent length that create patent value for touch-screen handsets without increasing societal loss. In previous literature mathematical modeling was used as a methodology to determine the optimal patent breadth and patent length. In this study, a quantitative method was used with empirical evidence collected from all patent attorneys practicing in South Africa. The study provides empirical evidence that patent breadth and patent length should vary based on product sectors as a „one-size-fits-all‟ patent protection approach is outdated in product sectors characterised by rapid technological innovation. From the study results it was concluded that long-lived narrow patents are optimal for touch-screen handsets. Lastly, that there are more underlying factors that contribute to patent value in touch-screen handsets that should be investigated further. Copyright en
dc.description.availability unrestricted en
dc.description.department Gordon Institute of Business Science (GIBS) en
dc.identifier.citation Macheli-Mkhabela, S 2010, Optimal patent breadth and patent length for touch-screen handsets, MBA dissertation, University of Pretoria, Pretoria, viewed yymmdd < http://hdl.handle.net/2263/24704 > en
dc.identifier.other F11/244/ag en
dc.identifier.upetdurl http://upetd.up.ac.za/thesis/available/etd-05152011-144350/ en
dc.identifier.uri http://hdl.handle.net/2263/24704
dc.language.iso en
dc.publisher University of Pretoria en_ZA
dc.rights © 2010, University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretori en
dc.subject UCTD en_US
dc.subject Protection and value en
dc.subject Patent length en
dc.subject Patent breadth en
dc.title Optimal patent breadth and patent length for touch-screen handsets en
dc.type Dissertation en


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