Browsing Research Articles (Tourism Management) by UP Author "Mostert, P.G. (Pierre)"

Browsing Research Articles (Tourism Management) by UP Author "Mostert, P.G. (Pierre)"

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  • Identifying the marketing channels that will attract millennials to national parks 
    Douglas, Anneli; Mostert, P.G. (Pierre); Slabbert, Liandi Magdalena (Department of Recreation, Park, and Tourism Sciences at Texas AandM University, 2019)
    Millennials will soon become the biggest tourist group to be served because of their sheer numbers as well as their current and potential future income. At the same time, previous studies have shown a decline in national ...