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Browsing Research Articles (Tourism Management) by Subject "Airlines -- Reservation systems"
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Lubbe, Berendien Anna
(Elsevier, 2007-03)
Airlines are attempting to shift consumers from traditional booking channels to their own more cost-effective online channels as fast as possible. Inhibitors to this migration may be travellers’ apprehension towards the ...
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Lubbe, Berendien Anna; Louw, Liebie
(Elsevier, 2009)
This paper investigates the determinants of air travellers ‘readiness’ to interface with airlines via mobile devices. A multi-dimensional measure is used based on factors influencing consumer adoption and use of
mobile ...