Browsing HTS Volume 59, Number 2 (2003) by Subject "Church marketing"

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Browsing HTS Volume 59, Number 2 (2003) by Subject "Church marketing"

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  • Kerk se korporatiewe identiteit 
    Buitendag, Johan (Faculty of Theology, University of Pretoria, 2003)
    This article investigates the rather unknown theme of “corporate identity and corporate image” as applied to the church. Starting from the premise that corporate identity enables us to communicate change, direction and a ...