Research quality : what it is, and how to achieve it

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dc.contributor.author Lindgreen, Adam
dc.contributor.author Di Benedetto, C. Anthony
dc.contributor.author Brodie, Roderick J.
dc.date.accessioned 2021-11-18T12:14:45Z
dc.date.available 2021-11-18T12:14:45Z
dc.date.issued 2021-11
dc.description.abstract Researchers are under constant pressure to publish high-quality research. What, however, constitutes high-quality research? Most universities use accepted lists of top-tier journals, citation counts, or other metrics to assess the value of research contributions. We first explore the metrics by which research contributions are evaluated. These metrics provide at least some indication of the impact and value of an academic's stream of research. We then consider the issue of value beyond the commonly accepted metrics of article counts and citations. Should high-quality research create value for students and, especially in the case of business academics, for managers and practitioners? If so, rather than focusing exclusively on theoretical contributions, researchers should demonstrate the value-in-use of the research stream to the broader community. We present a set of conditions to support a research stream that delivers value-in-use to students and practitioners. We then turn to whether high-quality research implies finding solutions to societal challenges and problems. This would require a rethinking of the traditional views on the university's relationship with society at large. We explore issues of research concerning its contribution to society. We conclude by distilling these issues into several pieces of advice to new and mid-career academics regarding strategies and challenges in developing high-quality research. en_ZA
dc.description.department Gordon Institute of Business Science (GIBS) en_ZA
dc.description.librarian hj2021 en_ZA
dc.description.uri http://www.elsevier.com/locate/indmarman en_ZA
dc.identifier.citation Lindgreen, A., Di Benedetto, C.A. & Brodie, R.J. 2021, 'Research quality : what it is, and how to achieve it', Industrial Marketing Management, vol. 99, pp. A13-A19, doi : 10.1016/j.indmarman.2021.10.009. en_ZA
dc.identifier.issn 0019-8501
dc.identifier.other 10.1016/j.indmarman.2021.10.009
dc.identifier.uri http://hdl.handle.net/2263/82757
dc.language.iso en en_ZA
dc.publisher Elsevier en_ZA
dc.rights © 2021 Elsevier Inc. All rights reserved. Notice : this is the author’s version of a work that was accepted for publication in Industrial Marketing Management. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. A definitive version was subsequently published in Industrial Marketing Management, vol. 99, pp. A13-A19, 2021, doi : 10.1016/j.indmarman.2021.10.009. en_ZA
dc.subject Citations en_ZA
dc.subject Clarivate™ web of science en_ZA
dc.subject DORA en_ZA
dc.subject Effectuation logic en_ZA
dc.subject Field weighted citation impact en_ZA
dc.subject H-index en_ZA
dc.subject Journal rankings en_ZA
dc.subject Observation-bridge-challenge model en_ZA
dc.subject REEAD model en_ZA
dc.subject Research quality en_ZA
dc.subject Stanford University composite index en_ZA
dc.subject UK REF en_ZA
dc.title Research quality : what it is, and how to achieve it en_ZA
dc.type Preprint Article en_ZA


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