Browsing Research Articles (Gordon Institute of Business Science (GIBS)) by Subject "Academic search engine optimization (ASEO)"

Browsing Research Articles (Gordon Institute of Business Science (GIBS)) by Subject "Academic search engine optimization (ASEO)"

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  • Lindgreen, Adam; Di Benedetto, C. Anthony; Brodie, Roderick J.; Fehrer, Julia; Van der Borgh, Michel (Elsevier, 2020-08)
    Academic success traditionally has been assessed by publications in highly ranked journals. Other measures of research quality such as citations are now available, and these measures offer a wider perspective of academic ...