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Consumer information (3)
Consumer privacy (3)
Continuance intention (3)
Corporate personality (3)
Credibility (3)
Decision-making (3)
Destination image (3)
Economics (3)
Engagement (3)
Fear of relationship loss (3)
Feedback (3)
Forgiveness (3)
Higher education institution (HEI) (3)
Internet (3)
Knowledge utilisation (3)
Marketing strategy (3)
Price fairness (3)
Privacy -- South Africa (3)
Privacy, Right of (3)
Proximity mobile payments (3)
Public relations (3)
Research-practice gap (3)
Segmentation (3)
Short-term insurance (3)
Social networking sites (3)
Technology readiness index (TRI) (3)
Tertiary education (3)
Visitor research (3)
Zimbabwe (3)
Adoption intention (2)
Adventure tourism (2)
Advertising avoidance (2)
Advertising, Magazine -- South Africa (2)
Age (2)
Apparel stores (2)
Attitudinal loyalty (2)
Attractiveness (2)
Behavioral loyalty (2)
Brand awareness (2)
Brand equity (2)
Brand experience (2)
Brand romance (2)
Branding (2)
Business (2)
Business relationships (2)
Children (2)
Children in advertising (2)
Choice factors (2)
College students (2)
Communication channels (2)
Communication management (2)
Companies (2)
Confirmatory factor analysis (CFA) (2)
Consumer brand engagement (CBE) (2)
Consumer satisfaction (2)
Consumers -- Attitudes (2)
Content analysis (2)
Corporate communication (2)
Corporate logos (2)
Customer complaint behaviour (2)
Customer loyalty -- South Africa (2)
Customer orientation (2)
Customer relations (2)
Customer service (2)
Data (2)
Decision making (2)
Deficit-value avoidance (2)
Demographic variables (2)
Demographics (2)
Destination (2)
Destination choice (2)
Determinants (2)
Digital marketing (2)
Disaggregated approach (2)
E-textbooks (2)
Education (2)
Emerging markets (2)
Endorsements in advertising (2)
Enjoyment (2)
Experiential avoidance (2)
Fashion (2)
Female consumers (2)
Gender differences (2)
Globalization (2)
Hiking (2)
Hotels (2)
Identity avoidance (2)
Image (2)
Information media (2)
Information-sharing (2)
Integrated Marketing Communication (IMC) (2)
Integrated marketing communication (IMC) (2)
Kruger National Park (KNP) (2)
Kruger National Park (South Africa) (2)
Learning (2)
Magazines (2)
Market (2)
Market segmentation (2)
Market share (2)
Media coverage (2)
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