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Browsing Research Articles (Communication Management) by Title
Now showing items 1-20 of 62
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(University of Johannesburg, 2021-12)Internal communication is a prerequisite for organisational success as it underpins organisational effectiveness. Previous research (Albrecht, 2010; Andrew & Sofian, 2012; Hayase, 2009; Mamdoo, 2012; Markos & Sridevi, ...
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(Elsevier, 2014-06)The purpose of the research was to indicate how strategically driven CSR in the retail sectorcan improve social and environmental well-being. A qualitative comparative case studydesign was followed. Through the literature ...
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(SUNMeDIA, 2010)As een van die 11 amptelike landstale van Suid-Afrika verkeer Afrikaans in ’n unieke posisie met verskeie uitdagings. Die geskiedenis en gebeure wat hiertoe bygedra het word oorsigtelik ondersoek om sodoende insig te kry ...
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(Elsevier, 2014-06)Businesses must retain their clients to remain profitable. The academic field of marketing management considers customer relationship management (CRM) as most appropriate to achieve this, while communication management ...
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(John Wiley & Sons, 2011-11)Most of the scholarly body of knowledge of public relations built up over the last three decades has been undertaken in Western countries. Naturally, these conceptual frameworks have been suited to those areas of the world. ...
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(Faculty of Theology, University of Pretoria, 2002)Desmond Mpilo Tutu, Archbishop emeritus, has been a prominent character in the global sphere for many years and more recently he has established himself as one of the great leaders in the world. This article investigates ...
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(Elsevier, 2014-06)The debate on the professional status of Communication Management/Public relations1has been high on the worldwide agenda for decades. While previous research has focusedon the criteria for professionalism in this field, ...
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Attitudes towards attractive and credible celebrities in advertisements : a survey amongst students (Southern African Communication Association, 2007-07)The saying, beauty is in the eye of the beholder, is relevant in the use of attractive and credible celebrities in advertisements. A celebrity endorser is seen as a model who enjoys recognition from the public and who ...
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(College of Economic and Management Sciences, University of South Africa, 2005-12)In today's competitive and challenging South African organisational environment, investor relations (IR) is delegated to either the accounting or the corporate communication (Public Relations) department. Do accountants ...
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(Southern African Institute of Government Auditors, 2004)Whether it's a face-to-face meeting or an overseas transmission, communication is a complex process that requires constant attention so that the intended messages are sent and received. Inadequate communication is the ...
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(Southern African Communication Association, 1999-07)The aim of this empirical study was to determine the chief executive's role expectations of the most senior manager or practitioner responsible for the corporate communication (public relations) function in the organisation, ...
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(Southern African Communication Association, 2005-12)Problems associated with the management of communication (in the broadest sense of the word) are a recurring theme in both Corporate Communication Management and Human Resource Management literature and in research on the ...
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(Unisa Press and Taylor & Francis, 1998)'What is chaos, that we should be mindful of it?' (Josepth Ford). Chaos will always be a mystery. Perhaps the ultimate, allencompassing mystery. To paraphrase Churchill's famous remark, it is a paradox hidden inside a ...
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(Southern African Communication Association, 2009-07)A proper assessment of the usefulness of the sources of information considered by prospective students could enable higher education institutions (HEIs) to allocate funds, time and resources more efficiently and effectively. ...
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(Southern African Communication Association, 2005-07)This study partially replicated similar research conducted by Yrle, Hartman & Galle (2002:262) and Yrle, Hartman & Galle (2003:95-96) in the United States (US), which examined the correlations between communication style ...
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(Unit for Community Communication, Department of Communication and Information Studies, University of the Free State, 2002)Change is now widely accepted as an inevitable consequence of modern management. As such, practitioners from various disciplines are required to take responsibility for the management of change and its resultant transitions. ...
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(Southern African Communication Association, 1999-12)Since the notion of strategic communication management had become popular in literature and as a result of the Excellence study (Dozier, Grunig & Grunig,1995), many practitioners and communication management departments ...
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Communication strategy for community development : a case study of the Heifer project - South Africa (Unisa Press and Taylor & Francis, 2001)The objective of this qualitative pilot study was to develop a model to be used by a development agency in formulating communication strategy for community development, providing direction to development communication (DC) ...
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(Taylor & Francis, 2007-03)The global attempt to determine the body of knowledge for communication management has inspired and motivated African scholars and practitioners to provide insights into this field from the perspective of a developing ...
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(South African Communication Association, 2012)The research objective for the study was to conceptualise strategic communication management (SCM) in the context of governance. Based on the insights obtained through the conceptual analysis, the core of corporate ...
Now showing items 1-20 of 62