Weight versus voice : how foreign subsidiaries gain attention from corporate headquarters in emerging markets

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dc.contributor.advisor Wocke, Albert en
dc.contributor.postgraduate De Carcenac, Genevieve en
dc.date.accessioned 2013-09-06T21:05:01Z
dc.date.available 2011-06-09 en
dc.date.available 2013-09-06T21:05:01Z
dc.date.created 2011-03-03 en
dc.date.issued 2010 en
dc.date.submitted 2011-06-09 en
dc.description Dissertation (MBA)--University of Pretoria, 2010. en
dc.description.abstract The research problem of this project is to investigate if, and how, Birkinshaw and Bouquet‟s model of subsidiary attention seeking by means of weight and voice needs to be modified for MNC subsidiaries operating in emerging markets. The qualitative research technique used for this research was the multiple-case study method. Key findings are that weight is moderated by institutional environments and voice by national culture in emerging markets. Recommendations are made to assist managers of subsidiaries in increasing weight and voice in emerging markets in order to gain more attention from Corporate Headquarters. Copyright en
dc.description.availability unrestricted en
dc.description.department Gordon Institute of Business Science (GIBS) en
dc.identifier.citation De Carcenac, G 2010, Weight versus voice : how foreign subsidiaries gain attention from corporate headquarters in emerging markets, MBA dissertation, University of Pretoria, Pretoria, viewed yymmdd < en
dc.identifier.other http://upetd.up.ac.za/thesis/available/etd-06092011-081813/C11/72/ag> en
dc.identifier.upetdurl http://upetd.up.ac.za/thesis/available/etd-06092011-081813/ en
dc.identifier.uri http://hdl.handle.net/2263/25372
dc.language.iso en
dc.publisher University of Pretoria en_ZA
dc.rights © 2010, University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretori en
dc.subject UCTD en_US
dc.subject Emerging markets en
dc.subject Attention seeking behaviour en
dc.subject Multinational companies en
dc.title Weight versus voice : how foreign subsidiaries gain attention from corporate headquarters in emerging markets en
dc.type Dissertation en


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